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Online Marketing Brisbane

Having a website without a plan for how to attract visitors is like placing a billboard ad in the desert.

Think about how you found the last 10 websites you visited for the first time. Probably 9 out 10 (or more) were found via a search engine.

A successful website needs search engines like people need air. They feed visitiors to your site and breathe life into it.

Most likely, your competitors have not found themselves on the first page of Google by accident. They've invested time, effort and money to get there. There's no such thing as accidental overnight success in the internet world.

So, how do you get search engines to drive visitors to your website? The answer is Search Engine Marketing.

There are two parts to Search Engine Marketing. The first is getting your site found in the 'organic' results, in the main section of Google (or other search engines). This is where 70-80% of people click to find websites. The art and science of doing this is called Search Engine Optimisation.

The second strategy is being found in the 'sponsored links' or paid advertising part of the search enengine. This is a great way to get instant results. The beauty is that you only pay when someone clicks on your ad, not every time its shown. That's why its called Pay Per Click.

Click here to find out more about Search Engine Optimisation and Pay per Click advertising and how Cat and Moose can help.

How Cat and Moose can help:

Search Engine Optimisation Consulting and Packages
Pay Per Click campaign setup (eg. Google Adwords)
Landing pages for Pay per Click campaigns to convert clicks into customers
Copywriting for landing pages to get maximum response

Create a Marketing oriented website

This is the first fundamental element you need for online marketing success. Seems obvious doesn't it. But many websites fail to deliver results because they lack marketing focus. If your website was a salesperson would you have sacked it by now.

Attract Website Visitors

Successful websites need visitors like people need air. Many businesses still rely on the "Build it and they will come" approach to marketing their business online. But getting them to come takes time, effort and investment.

Convert Clicks into Customers

You can have thousands of visitors a week to your website, but if no-one actually becomes your customer, what's the point. You don't have to sell online to turn clicks into customers. We can show you how.

Communicate and Relate

Harness the power of the internet to promote, communicate and build relationships with your customers and potential customers. Keep top of mind, give something in return and watch your business grow.

Measure and Refine

What you can measure you can manage. You need to monitor your online results and make improvements regularly. Actual results offer the best advice possible. But first you need the tools and knowhow.